to the girl wearing all the damn hats...
Real talk: you started your business to do the thing you're good at, not to waste hours wondering what to post so people actually buy. You know instagram could grow your biz. You just have no idea what to do, so you don't, and the customers who would have loved you... never find you.
And real quick: social media is a skill. It's the whole reason people pay someone $3k a month to do it for them. If you'd rather put that $3k toward a Prada bag, then it's time to learn this yourself.
Because once you get the framework and practice a little? You've got this. You were never taught how to sell your solo biz on Instagram. That's the whole reason it's felt so hard. So let's change that
the roadmap
The Roadmap
Step 1:The Social Media Strategy Foundation
Before you post a single thing, you've gotta know who you are, who you're talking to and what you're actually selling them
I'm talking branding, content pillars, target audience, and personal branding. This is the foundation to your strategy and is your first step
Step 2: The Organic Sales System Guide
The full system for selling without ads and without feeling gross about it
Learn how to attract, connect, convert, and keep customers coming back with a simple marketing funnel built specifically for solopreneurs
It's the same framework the marketing gurus talk about, but broken down in a way that actually makes sense for solo small business owners
Basically... I saved you 4 years of college and a marketing degree
Step 3: The Content Creation Crash Course
So you know WHAT to create, you just don't know HOW...Making content shouldn't eat your whole day
The Content Crash Course walks you through the only apps you need (CapCut, Canva, Edits) and the moves that make posts work: hooks that stop the scroll, captions, how to start a series, what to do with trends, and more
By the end you'll know how to make content that sounds like you, in a fraction of the time
The Monthly Content Map
Never run out of content ideas again!
The ideas are already inside your business, you just need to know where to look. The Monthly Content Map shows you how to pull inspiration from your own biz, plus plus the extra resources + tips that keep the ideas coming, month after month
FAQ
1
I already have my branding / I'm already decent at making content... Can I just buy one piece instead of the whole toolkit?
It only comes as the full toolkit, and that's on purpose!
Even the stuff you think you've already got handled is worth reviewing, because there's almost always something you can add to or improve.
And the price doesn't reflect what's actually inside. People are charging up to $10k for this same info. So even if you already have a piece of the puzzle, the investment is still worth it, and it takes what you already have and turns it into a full strategy instead of random pieces.
2
"I don't have time to learn this or make content"
What's eating your time isn't the content. It's not knowing what to post, staring at a blank screen, "scrolling for inspo," and drowning in everyone else's noise online.
Once you have a framework and know a few shortcuts in the edit apps, it takes way less time than you think. Your other option is spending thousands to have someone run your account for you or pay for their "marketing expertise." This is here if you're ready to actually know yourself, build the confidence, and do it yourself.
3
Why should I trust you Elle and invest in this when there are so many products like this?
Not to toot my own horn, but I haven’t seen a product quite like this. Courses and digital products? Sure. But this? Haven't seen it!
I’m a solopreneur myself, and I use this toolkit for my own business. It’s built by a solopreneur, for solopreneurs, because I see the gap between the “how” and the “doing” when it comes to posting and actually having your content do something for your business.
Also, I’m cool I promise. Shoot me a DM on IG and let’s chat!
No pressure or sales pitch: @createwith.elle
So before you sit there going "should I really buy this"... do whatever you want, honestly. Just know this isn't generic AI bullsh*t or another "viral hooks" list. Because spoiler: the second everyone's using the same recycled frameworks, we're all right back to square one... blending in and sounding like the exact same person
Not ready to commit?
Totally fine.
No pressure and no pitch. Come hang out on my Substack! Think of it as dipping your toes in the solopreneur toolkit, it's the easiest way to see if we vibe before you spend a dollar